Ever thought to yourself, “why is fashion so important?” Surprisingly the first purpose of clothes wasn’t warmth or social decency but for decoration.
What makes fashion so important that even our greatest ancestors used it to look good before they figured out its functionality?
A lot of different things come to mind when people hear fashion, fabric, designers, trends, and so on. What’s not often thought of is the art, the passion and most importantly the creativity that it promotes. With my personal blog, the passion for fashion drove me to develop my own style and share it with you. Clothes have a much deeper purpose than just protecting us from crazy weather conditions. Our ancestors had a deep belief in spirituality which led them to use clothes to decorate themselves. Researchers strongly suggest that the first clothing made was by the Neanderthals. They discovered clothing even before cooking! Could you imagine a fashion magazine issue then?!
The Birth of Fashion
The birth of ‘Fashion’ as we know it today started in the Renaissance period (c1300 to c1600), at the start of globalization. During the Renaissance, people started to explore the world around them. They built bigger and stronger ships to be able to travel through longer voyages which brought them further than they had ever been. The travllers discovered new cultures which had their own styles of clothing and tailoring techniques. They were amazed by all the different variety of materials and so traded their goods in return for the new material. Those who survived the voyage back home showed the new fabrics and techniques they had learned to their tailors. The trading inspired tailors to play around with different techniques and fabrics. This exploded into a butterfly effect of creative styles and ways of dressing, and with the invention of the print press different styles spread quickly throughout the world, and so, ‘Fashion’ was born.
In the 1570’s, a Chinese student called Chen Yao wrote about how hairstyles, accessories, and styles in his region of China changed without warning. It’s what they call ‘fashion’ (the word he used was ‘Shenyang’, which literally translates to, ‘the look of the moment’).
Merchants went from city to city to sell their clothes and added chic accessories to their collection. The impact of mirrors led to people in the west becoming more aware of how they looked and how others could perceive them. With a great variety of choices in clothing, hairstyles and accessories people could now express themselves through their style dress. The street was filled with colours and fabricated expression- I personally imagine a street full of people with colourful clothing and crazy hats! Artists started to document fashion using print media, drawings, and paintings. As fashion evolved people became aware that the future generation, you, would see the drawings and painting, and would ridicule them. (judgementa)
Some people reacted absolutely shocked and came up with ideas to give a little structure to the fashion chaos. They thought of styles that people of certain professions could wear and what to wear depending on the climate.
Fashion became the new hot topic in peoples’ conversations, people could now be identified by their individual style, culture, and profession.
Today, fashion embodies many things, the technology you use, the food you eat and how you wear your clothes .
Why is fashion important? There could be a guy on the street today with the answers to all the questions about life but dressed like a homeless man they will pass him by. Dress the same guy in a good suit and they will stop. Theresa G
Referring to the quote above, people say this is not the way society should work, but unfortunately, it does. One of the ways we first judge someone is based on what they wear. But, fashion is more than what you wear, it is a communication platform. How we dress and what we wear says a lot about us. People who have studied human behaviour and body language can simply look at a picture of someone and find what kind of a personality that person has and where that person stands in society.
Fashion is also seen as a major contributor to peoples’ confidence and self-esteem which can effect them on a daily basis as it is an expression of personality and style. When we feel like we are perfectly dressed it gives us a feeling of happiness. We feel inspired to be creative and to express our individuality. Feeling fashionable and confident in our clothes can bring out the best in our personality
No one can deny the influences of fashion, and we shouldn’t ignore the negative sides of it either. The fashion industry has a very large carbon footprint and causes environmental damage.The impact it has on the environment is enormous, it’s the second most polluting industry in the world (after the meat industry). People can get sucked into the medias portrayal of fashion and forget that there is more to life than just appearance. Fast fashion changes and trends can cause people to feel pressured to keep up with societies expectations and effectively spend money on things they can’t necessarily offered.
I believe there are answers for the problems the fashion world faces. Today, there are a variety of modern ways to produce clothes without leaving such a big environmental footprint. With the range of innovative technology, I know that we can create a world where people can follow, buy and style fashion without worrying about the negative environmental effects fashion processes create. I believe that starting a fashion/lifestyle blog could be the start of change. I will follow and share the newest developments in fashion, as well as share my style and experience in the quest for a more sustainable and fashionable world.
Do you have any comments or are you curious about my references? Contact me.